Severin Matusek

The thousand true fans thesis builds on the original ideals of the internet: users and creators globally connected, unconstrained by intermediaries, sharing ideas and economic upside. Incumbent social media platforms sidetracked this vision by locking creators into a bundle of distribution and monetization. There are, correspondingly, two ways to c... See more

The startup was called Tlon, a name I later learned came from a short story by Jorge Luis Borges. “Tlön, Uqbar, Orbis Tertius” tells of a secret society that conjures a new world by describing it.

The role of a successful place is to provide a catalytic context for missions.

Editorial: the community collates notes from our weekly talks and turns them into brief bulletins. These bulletins align the community and helps us build bridges across our community to be inclusive of non-English speakers. Editorial pieces by COLORS also feature calls to participation, which allows us to explore how to create dynamic communities a... See more

Death by a billion likes.

But it is far too late. Consensus reality is gone. We are blessed to live now, in the West, in a strange world without common sense.

In practice, this devotion to luck reveals itself everywhere from retail trading frenzies to viral overnight success stories. Instead of following predictable career ladders or carefully planned investments, people chase sudden gains, hoping to decode the next market upswing or social media glitch.

In movies, TV, and video games: cinematic universes. Studios have finally figured out that once audiences fall in love with fictional worlds, they want to spend lots of time in them.

What kind of memetic monsters evolve in a primordial stew made of fractalized identities, multipolar geopolitics and viral media? Conspiracy theories, of course.