Severin Matusek

When people bring up the specter of generative AI as relates to creative work, my mind goes in a few different directions. But the point that feels most salient is the simplest: Actually doing things is fun.

Yet as Gavin Mueller writes in Breaking Things at Work , Luddism—born as a revolt by artisan weavers against their proletarianization by manufacturing capital—was far from “a simple technophobia.” The Luddite rebellion, he notes, “was not against machines in themselves, but against the industrial society... of which machines were the chief weapon.”

Indeed, the success of a meme coin depends on its ability to circulate semiotic fragments of itself—images, slogans, icons—that evoke a sense of belonging, rebellion, or humor, however fleeting or contradictory.

“Every day, people learn more about the ways AI is impacting their lives, and it can often feel like this technology is happening to us rather than with us and for us,”

There’s a missed opportunity to create culturally relevant moments and platforms to help young people struggling with loneliness. In the 21st century, brands and agencies have the chance to uplift communities and equip individuals with the tools to live a flourishing life. Examples include Dove’s self-esteem project, Hershey’s helping teens build... See more

posting became policy

To try to “tell the news” as it needs to be told: poetically. From project to project, to swing between extremes, the soberingly real and the wildly imaginative – something I think our generation does with great skill.

Creator platforms algorithmically incentivize us to create at the pace Wall Street and the market demand. This is why we’re pushed to create more and more. Not because our audiences are asking for it. Not because the world needs more of what we have to say. Because we as artists, the platforms, and their investors desire, to varying degrees,... See more