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A value is a tightly held belief (as opposed to a vague notion) upon which a person or organization acts by choice. It is an enduring belief that one way of behaving is personally, professionally, spiritually, or socially preferable to an opposing way of behaving.
Susan Scott • Fierce Conversations: Achieving Success at Work and in Life One Conversation at a Time
hence valuable. Anyone who could cast a
Martin Gurri • Revolt of the Public and the Crisis of Authority in the New Millennium
Yancey Strickler argues that the way we see our self influences what we perceive as valuable - a concept he further expands through Metalabel and his idea of post-individualism.
Yancey Strickler • This Could Be Our Future by Yancey Strickler: 9780525560845 | PenguinRandomHouse.com: Books

Taste is the bone-deep feeling that you’ve made something good. It is a sense, inexplicable and ephemeral. But it’s also a tangible skill that’s increasingly essential. Taste is how a business differentiates itself when attention is scarce and choice is abundant. Knowing what to make is just as important as the ability to make it.
Evan Armstrong • The Art of Scaling Taste
Reputation is a form of wealth.
Brain Food: Simple Truths
Taste is easily defined as the ability to discriminate between the valuable and the expandable. It’s another word for Good Judgment. When you decide whether to eat sushi or calamari for dinner, you're in fact erecting a hierarchy of value, and passing judgment according to said hierarchy. If you choose sushi, that is because you've deemed it best f... See more
Alpha • On Founder Taste
value is something that’s based on a social context. The value given to a one-dollar bill is not an objectively attributed value, though that might be a commonsense approach. If one considers its actual cost as printed material, the value is nowhere near a dollar.
Ichiro Kishimi, Fumitake Koga • The Courage to Be Disliked: The Japanese Phenomenon That Shows You How to Change Your Life and Achieve Real Happiness
Perceived value: