Sublime
An inspiration engine for ideas
Thought Leadership 101
Eddie Yoon • Snow Leopard
A good community is about and for the participants. The community Elearningheroes.com is run by Tom Kuhlmann and his team to support users of Articulate’s elearning authoring software.
Julie Dirksen • Design for How People Learn (Voices That Matter)
In my 30-year journey as a speaker, adviser and partner to businesses, governments, and not-for-profits, I’ve worked with organizations such as Google, California Academy of Sciences, VMware, PBS, Transport for London, Center for Sustainable Energy, WWF and the White House. These experiences have sharpened my eye for the messy and complicated
... See moreRegardless of how much of a marketplace you serve, you still want 10–20 clients of your expertise at any given point.
David C. Baker • The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth
Brain Food: The Math of Generosity
When the macro environment becomes extremely noisy and fast-moving, successful organizations often succeed by going very small and very focused, creating particle-like units of intense connection with consumers. It’s almost as if the chaotic environment itself creates the conditions that make these tight bonds necessary and possible. This effect
... See moreNicholas Thorne • Me, My Customer, and AI: The New Rules of Entrepeneurship
Danny Meyer: Hospitality and Humanity [The Knowledge Project Ep. #115] - Farnam Street
fs.bloghas identified several key points to building relationships with customers so that they’ll have an emotional and loyal stake in your business. The first, Dougherty noted, is ensuring that customers like your business. That’s a fairly obvious point, but you can’t move forward in a relationship without this basic prerequisite. Going out of your way
... See morePaul Jarvis • Company Of One: Why Staying Small Is the Next Big Thing for Business
Your product, your company culture, your marketing—everything has to be aligned with transforming the way potential customers think. If you change the way they think, they will change their buying behavior. More important, if you are the company that changes the way people think, people will see your company as the category king, and you will win
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