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THE PSYCHOLOGY OF DEALS
Jonah Berger • Contagious: Why Things Catch On
In 1928, the Dow Jones
Roger L. Martin • The Design of Business
other companies. For
Roger L. Martin • The Design of Business
Once that identity and the contributions that it brought to the organization were recognized, it was easier to take the risks necessary to venture into less familiar terrain.
Timothy Butler • Getting Unstuck: A Guide to Discovering Your Next Career Path
When I polled executives and students about the strongest culture they had ever encountered in an organization,
Adam Grant • Originals: How Non-Conformists Move the World
accumulation of hundreds of culturally induced behavioral changes will sometimes add only two to three points to profit. But when these two to three points are reinvested in R&D for new products, for lower-cost processes, or for service to the customers, the impact is multiplied tenfold.
Adrian J. Slywotzky • The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits
independent inventors, small invention-focused firms, and academic researchers produce a share of discoveries wildly disproportionate to the resources they apply to the task.
Roger L. Martin • The Design of Business
What organizations dedicated to running reliable algorithms often fail to realize is that while they reduce the risk of small variations in their businesses,