Sublime
An inspiration engine for ideas
hit the scarcity trigger,
Jeff Walker • Launch
Less is More
Prashant Patel • 1 card
Simplicity helps us keep our focus on risk, return on investment, and improving in the areas of greatest pain.
Gregory Janet • Agile Testing: A Practical Guide for Testers and Agile Teams (Addison-Wesley Signature Series (Cohn))
"All parts of our economy were previously based on scarcity. In almost every case, that scarcity has disappeared. The way you win on the internet is to be the starting place where people go - Google, Facebook, these aggregators - or you're highly differentiated and you leverage the fact that you have zero distribution to reach anyone."
Ben Thompson • Platforms, Ecosystems, and Aggregators
In a world of abundance, scarcity evolves. While pre-internet scarcity was about a physically constrained, or otherwise limited, number of resources, post-internet scarcity is about separating signal from noise.
Erik Torenberg • The Hunter Economy
In a saturated world, there can be a fresh appreciation for the elimination of benefits, as long as that elimination is thoughtfully executed. When people are accustomed to having too much, they will luxuriate in the absence of things they’ve come to take for granted.
Youngme Moon • Different: Escaping the Competitive Herd
relative simplicity—how little you can show and still convey your idea clearly.
Scott Berinato • Good Charts
Scarcity and exclusivity help products catch on by making them seem more desirable.