Sublime
An inspiration engine for ideas
primary and complex emotions
Oprah Winfrey • Build the Life You Want
By following these feelings various reactions may arise. We may feel greed, lust, or jealousy. We may feel fear, worry, restlessness, or boredom. These reactions are also universal. We should simply note them and then generalize. We should realize that these reactions are normal human responses, and can arise in anybody.
Henepola Gunaratana • Mindfulness in Plain English: 20th Anniversary Edition
Emotions evolved for one specific purpose: to help us live and reproduce a little bit better. That’s it. They’re feedback mechanisms telling us that something is either likely right or likely wrong for us—nothing more, nothing less.
Mark Manson • The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life (Mark Manson Collection Book 1)
The Feels quadrant is the user’s emotional state, often represented as an adjective plus a short sentence for context. Ask yourself: what worries the user? What does the user get excited about? How does the user feel about the experience?
Sarah Gibbons • Empathy Mapping: The First Step in Design Thinking
