Sublime
An inspiration engine for ideas
If choice architects want to shift behavior and to do so with a nudge, they might be able to achieve this by simply informing people about what others are thinking and doing.
Richard H. Thaler • Nudge: The Final Edition
Richard Thaler tells of a discussion about decision making he had with the top managers of the 25 divisions of a large company. He asked them to consider a risky option in which, with equal probabilities, they could lose a large amount of the capital they controlled or earn double that amount. None of the executives was willing to take such a
... See moreDaniel Kahneman • Thinking, Fast and Slow
we need to understand that we value money in the future less than we value it right now.
Dan Ariely • Dollars and Sense
Richard Thaler tells of a discussion about decision making he had with the top managers of the 25 divisions of a large company. He asked them to consider a risky option in which, with equal probabilities, they could lose a large amount of the capital they controlled or earn double that amount. None of the executives was willing to take such a
... See moreDaniel Kahneman • Thinking, Fast and Slow
called Stickk.com that facilitates similar friendly commitments.
Richard H. Thaler • Nudge: The Final Edition
people are not as selfish as economists thought them to be,