Sublime

they should never expect a specific gift for performing a specific action.

If you show interest in them, they will be interested in you. People react to kindness with kindness, to respect with respect. Relationships—even brief ones—are doorways to opportunity.

But that was how a power field worked. It was not an express contractual relationship in which one paid for specific services; it was a delicate, curious equation in which variables like simple gestures of goodwill or one extra face-to-face interaction may someday result in an unexpected boon.

Be fair to those who are fair to you.

Principle One: Reciprocation. When you give something to someone they feel obliged to give something back in return. If you want to receive, give first. The best salespeople use this all the time. They give value first.

Always follow the norm of reciprocity.