Matthew Stafford
@mattman
Matthew Stafford
The Private Equity Strategy for growing profits without increasing budgets | Conversion Rate Experts
Conversion Rate Expertsconversion-rate-experts.com
If you’re already spending money on ads, apply the 80:20 principle to your paid media spend. Identify the least effective ads, pause them, and reinvest the savings into a proven, scalable, high-leverage growth lever.
You could reinvest into your higher-performing ads—but private equity firms tend to aim higher. They look for levers that create lasti... See more
You could reinvest into your higher-performing ads—but private equity firms tend to aim higher. They look for levers that create lasti... See more
The Private Equity Strategy for growing profits without increasing budgets | Conversion Rate Experts
Ever notice how a skilled chef doesn't just say "fish with vegetables"?
They say "pan-seared wild-caught salmon with crispy skin, served over a bed of fresh spring vegetables finished with a light lemon butter cream sauce."
Your headlines need the same treatment.
The problem?
Most headlines are the content marketing equivalent of "fish with vegetables"
... See moreGo for a 15 minute walk after lunch. A post-meal walk has been shown to reduce blood glucose by up to 35%. It's a simple, free way to improve afternoon energy levels and help with digestion, mental clarity, and creativity.
The Most Powerful Asymmetries in Life | The Curiosity Chronicle
When you think something nice about someone, let them know right then. This inspiration is perishable. Give people their flowers while you still can.
The Most Powerful Asymmetries in Life | The Curiosity Chronicle
When you avoid a hard conversation, you're taking on a debt that has to be repaid with interest at a date in the future.
The Most Powerful Asymmetries in Life | The Curiosity Chronicle
Use the photo memories feature on your phone to stay in touch with people. Look at it each week and send the photos to the people who pop up in them. It always prompts a quick catch up with people from your life and gives you a low-friction way to regularly stay in touch with old friends.
The Most Powerful Asymmetries in Life | The Curiosity Chronicle
When you're learning something new, spend 5 minutes trying to teach it to someone. Make a note of where the other person gets confused. You'll get an immediate sense for your level of understanding of the topic and where you need to dig in more.