Sublime

For example, the next writing platform I am paying close attention to these days is Substack. Substack is aiming to be the “social” writing platform for paid newsletters. The reason I say “social” is because, unlike true social platforms where the purpose is to browse and scroll, Substack actually operates much closer to a tool for writers rather

The art of online writing is all about letting readers tell you what it is they want more of, and what they’re willing to pay for.

Brain Pickings by Maria Popova - Popova describes herself as an “interestingness hunter-gatherer” and she writes Brain Pickings, one of the most popular

This simple idea that “you have tons of value to share, but don’t have the time to share it” is how we closed over 300 clients in industries ranging from biotech to cryptocurrency platforms to women’s lingerie. And built a multimillion-dollar ghostwriting agency as a result.

In my case, I specialized in ghostwriting 800-word thought leadership articles specifically for startup founders, CEOs, and investors. That was it. One service, for one particular type of client, and nothing else.

Start A Paid Newsletter This is my new favorite way to monetize as a writer.

Knowing I was never trying to write the #1 ranking blog post for any given keyword or keyphrase, I threw my “duplicate content” fears out the window and went all-in on optimizing for reach. I wanted as many different platforms, with as many different types of audiences, sharing and consuming my content.