Sublime
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Engagement from Scratch! How Super-Community Builders Create a Loyal Audience and How You Can Do the Same!
amazon.com
Second, have a simple lead generation plan. This must include the regular development of insight that’s disseminated somehow, but you’ll need at least one higher-impact tactic that fits your personality and takes advantage of the context in which you work: speaking engagements, events, research reports, a book, etc. The goal is to secure more oppor
... See moreDavid C. Baker, Emily Mills, • Secret Tradecraft of Elite Advisors: Covert Techniques for a Remarkable Practice
Andrew Davis - Dynamic Keynote Speaker
akadrewdavis.comConversion Magnet
The Inside Advantage: The Strategy that Unlocks the Hidden Growth in Your Business
amazon.com
Dan Kennedy’s magnificent teaching about defying the norms of your industry. In the teaching I heard, he advised making a big, fat list of all the norms of your industry: What everyone does just because that’s what everyone does. And then, go through that list, one-by-one, and literally defy them by doing the opposite.