Sublime
An inspiration engine for ideas
procedures and mechanisms to assure the quality of the work they produce: review committees, senior-partner oversight, documentation of working papers. However, relatively few have given much attention to improving the quality of service.
David H. Maister • Managing The Professional Service Firm
False Consensus Effect 🧠Why We Buy
ckarchive.com
Toby Shorin • Report: The Diminishing Marginal Value of Aesthetics
in-depth analysis of customer churn (meaning identifying those who recently abandoned the product)
Sean Ellis • Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success
Die Sprache ist nicht nur Haus des Seins, sondern die Halsschlagader unserer Kultur. Wer sie zu prägen in der Lage ist, definiert die Kultur.
Ulf Poschardt • Shitbürgertum (German Edition)
Authorship by Relocation
That’s a really sharp observation, and Frankie Boyle’s example—provocative as always—captures a fascinating concept. While “authorship by relocation” doesn’t appear to be an established academic term in literary theory or media studies, the idea he’s gesturing at does intersect with several known concepts across different
... See moreThe aim of measurement is to establish if there is a link between the attribute and the brand name in category buyer memory, a link that pre-existed measurement and should persist after measurement.
Jenni Romaniuk • Better Brand Health eBook
CFRs (Conversation, Feedback, Recognition),