Sublime
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The first strategy is to make fewer and better commitments to customers. A business that believes it should “underpromise and overdeliver” sometimes fails to even simply deliver on par with expectations.
Paul Jarvis • Company of One: Why Staying Small is the Next Big Thing for Business
The key elements of good entry point design are minimal barriers, points of prospect, and progressive lures.1
William Lidwell, Kritina Holden, Jill Butler • Universal Principles of Design, Revised and Updated: 125 Ways to Enhance Usability, Influence Perception, Increase Appeal, Make Better Design Decisions, and Teach through Design
simpleandusable.com.
Giles Colborne • Simple and Usable Web, Mobile, and Interaction Design

architectural design.
Christopher Bugaj • The New Assistive Tech: Make Learning Awesome for All!
The perfect software team
dylanatsmith.com
The best way to defeat distraction is to make it harder to react.
John Zeratsky • Make Time: How to focus on what matters every day
The Elements of User Experience: User-Centered Design for the Web (New Riders Press, 2002), an excellent book by Jesse James Garrett.