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Changing for Good: A Revolutionary Six-Stage Program for Overcoming Bad Habits and Moving Your Life Positively Forward
amazon.com
The Transtheoretical Model of Behavior Change: Prochaska and DiClemente’s Model
link.springer.com
According to the evidence provided by psychologist James O. Prochaska (1994), the aim for advertisers who use this technique is to move the consumer through the stages one at a time, until using your product becomes a habit. The challenge? Dealing successfully with consumer groups at different stages of the process. Some of your prospects are in st
... See moreDrew Eric Whitman • Cashvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make BIG MONEY Selling Anything to Anyone (Cashvertising Series)
You can begin probing into the underlying motivations of the behavior you want to change.
Steven Hayes • A Liberated Mind: The essential guide to ACT
Motivational Interviewing in Health Care: Helping Patients Change Behavior (Applications of Motivational Interviewing)
amazon.com
We have the best chance to change our behaviour over the long term if we start with a realistic idea about the difficulties of behavioural change (Dean 2013).
Sönke Ahrens • How to Take Smart Notes: One Simple Technique to Boost Writing, Learning and Thinking
Stages of Change Theory
ncbi.nlm.nih.gov
Principle #6: The Transtheoretical Model—Persuasion Step by Step