Sublime

but it entails very specific aspects of these concepts.

Words That Work, written by Republican political strategist Frank Luntz.

In our experience, blackbirds are quite different from aspirations, but grammatically, “blackbirds” and “aspirations” belong to the same category. Nouns like confidence, religion, nation, aspiration, and money already prompt us to structure complicated concepts as things. In the structured version, they are all things that you can recognize. Single

In the Anglo-American tradition, strength manifests itself in specific, concrete nouns (especially in the subject position) followed by vigorous, active transitive verbs.

aucun cadre parfait à découvrir, mais, affirme le linguiste cognitif George Lakoff, il est absolument essentiel de disposer d’un nouveau cadre convaincant avant de se débarrasser de l’ancien. Par une ironie du sort, rejeter le cadre dominant ne servirait qu’à le renforcer. Et, sans alternative à proposer, nous avons très peu de chances d’entrer

carries over to the metaphor an argument is a journey.

Das Denken lenken

There is an old finding in political science that Americans are “symbolically” conservative but “operationally” liberal.