Sublime
An inspiration engine for ideas
Typically, the success of these businesses is based heavily on connecting with customers who are passionate about what they sell and have the power to get other people excited about purchasing it, too.
Elaine Pofeldt • The Million-Dollar, One-Person Business, Revised: Make Great Money. Work the Way You Like. Have the Life You Want.
For example, Slack's initial evangelists were users getting teammates to join Slack workspaces and immediately getting the team productive.
Martina Lauchengco • Loved: How to Rethink Marketing for Tech Products (Silicon Valley Product Group)
Bhidé, Amar. The Venturesome Economy. Princeton: Princeton University Press, 2008.
Steven Johnson • Where Good Ideas Come From
My hypothesis is that there are four phases that many (though not all) successful Peers Inc efforts travel through: the controlled kernel, the everyone-welcome stage, power imbalance, and power parity. An
Robin Chase • Peers Inc
Jacobs, Viterbi, and several colleagues set up a wireless communications business called Qualcomm—quality communications—betting that ever-more-powerful microprocessors would let them stuff more signals into existing spectrum bandwidth. Jacobs initially won contracts from DARPA and NASA to build space communications systems. In the late 1980s,
... See moreChris Miller • Chip War: The Fight for the World's Most Critical Technology
In business, there are countless examples of products invented for a single person that then became mass-marketable. Here are a few of my favorites:
- Baking soda —invented in the 1800s by British chemist Alfred Bird so that he could make bread for his wife, who was allergic to yeast.
- The typewriter —one of the
Casey Rosengren • The Power of Designing for a Single User
The collaboration with end users was put to the test at the launch of the next-generation “LEGO Mindstorms NXT” in 2006.