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Patrick O'Shaughnessy
@patrickoshaughnessy-6ce8
When you successfully build a unique and differentiated category (in which the reader is the Main Character, not you), you can create a dozen different revenue streams giving readers more of what they love [category] in a dozen different ways. For example: Digital Products (books, eBooks, courses, etc.) Physical Products (t-shirts, coffee mugs,
... See moreEddie Yoon • Snow Leopard
- To whom are you going to sell? You
Ryan Daniel Moran • 12 Months to $1 Million: How to Pick a Winning Product, Build a Real Business, and Become a Seven-Figure Entrepreneur
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Tripp Lanier • This Book Will Make You Dangerous: The Irreverent Guide For Men Who Refuse to Settle
Write and Grow Rich: Secrets of Successful Authors and Publishers (Exclusive Tips from Publishing Experts)
amazon.com
Product-First Mindset vs Category-First Mindset
Nicolas Cole • A Marketer's Guide To Category Design: How To Escape The "Better" Trap, Dam The Demand, And Launch A Lightning Strike Strategy
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