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The race in writing is not to the swift but to the original.
William Zinsser • On Writing Well, 30th Anniversary Edition: An Informal Guide to Writing Nonfiction
Many people assume there’s an inherent conflict between creativity and a critical, analytic awareness of the medium you work in. They assume that the creative artist works unconsciously And that knowing too much about matters like grammar and syntax diminishes or blunts creativity. This is nonsense. You don’t need to be an expert in grammar and syn
... See moreVerlyn Klinkenborg • Several Short Sentences About Writing
is, the product and
Ryan Holiday • Growth Hacker Marketing
Words That Work, written by Republican political strategist Frank Luntz.
Ferriss, Timothy • Tools of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers
Fit (PMF).
Ryan Holiday • Growth Hacker Marketing

Weaver was a professor of rhetoric.
Richard M. Weaver • Ideas Have Consequences: Expanded Edition
Play with the quotes by all means—selecting, rejecting, thinning, transposing their order, saving a good one for the end. Just make sure the play is fair. Don’t change any words or let the cutting of a sentence distort the proper context of what remains. Do I literally mean “don’t change any words”? Yes and no. If a speaker chooses his words carefu
... See moreWilliam Zinsser • On Writing Well, 30th Anniversary Edition: An Informal Guide to Writing Nonfiction
When you use a quotation, start the sentence with it. Don’t lead up to it with a vapid phrase saying what the man said.