Sublime
An inspiration engine for ideas
Avoid These Mistakes Marketers Make
Ann Handley • Everybody Writes
is, the product and
Ryan Holiday • Growth Hacker Marketing
“What marketers sell is hope.” — Seth Godin
Michael Masterson • Great Leads: The Six Easiest Ways to Start Any Sales Message
and lean-back experience,
Dan Mall • Design That Scales
Business is about belonging.
Chris Brogan • The Impact Equation: Are You Making Things Happen or Just Making Noise?
You must entertain, engage, and inform. Every single time.
Dan Kennedy • Storyworthy: Engage, Teach, Persuade, and Change Your Life through the Power of Storytelling
If you’re like the typical reader of this book, you’re not looking for a quick fix; you’re looking for long-term, sustainable business growth. To achieve it, you must prioritize your attention upstream to your core message first.