Sublime
An inspiration engine for ideas
Undesired outcomes, problems, and characteristics
Alan Smith • Value Proposition Design
All successful sales models depend on breaking down the monolithic view of organizations into the disparate people that make them up.
Eric Ries • The Lean Startup: The Million Copy Bestseller Driving Entrepreneurs to Success
Your goal is to identify a need you can solve in a way people will pay money for at scale.
Alistair Croll • Lean Analytics: Use Data to Build a Better Startup Faster (Lean (O'Reilly))
Everything you build into the initial MVP should relate to and impact the OMTM.
Alistair Croll • Lean Analytics: Use Data to Build a Better Startup Faster (Lean (O'Reilly))
Al Ries and Jack Trout: Positioning: The Battle for Your Mind (McGraw-Hill). Ries
Ash Maurya • Running Lean: Iterate from Plan A to a Plan That Works (Lean (O'Reilly))
“A business model is a story about how an organization creates, delivers, and captures value.” —SAUL KAPLAN, THE BUSINESS MODEL INNOVATION FACTORY
Ash Maurya • Scaling Lean
economics and dynamics of your business and your market.
Marty Cagan • INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group)
underlying conceptual models