Sublime
An inspiration engine for ideas
1. Learn to Tell the Story, Not Just the Specs
Your portfolio should show what you made. But your voice should explain why you made it. Great designers aren't just visual thinkers; they're translators. Can you help someone see the problem, not just the solution? Can you connect the work to a bigger goal? That will make your design memorable and make... See more
Your portfolio should show what you made. But your voice should explain why you made it. Great designers aren't just visual thinkers; they're translators. Can you help someone see the problem, not just the solution? Can you connect the work to a bigger goal? That will make your design memorable and make... See more
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based on the architecture.
Marty Cagan • INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group)

Hierarchy is a fundamental idea in art and design in which the elements of a visual are assigned importance through the use of scale, color and contrast to guide the viewer’s eye. This is similar to how hierarchy is established in Smart Brevity
Jim VandeHei, Mike Allen, • Smart Brevity
