Sublime
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Eugene Wei • And You Will Know Us by the Company We Keep
They postmortem sales reports and channel flow.
John Doerr • Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs
The distinction here is that the free stuff is unapplied, leaving the prospect to figure out what parts work and which ones need to be modified. Your clients, though, pay you good money to figure that out for them.
David C. Baker, Emily Mills, • Secret Tradecraft of Elite Advisors: Covert Techniques for a Remarkable Practice
this latter variable is a significant force in influencing the economics of the firm, its organizational structure, and its positioning in the client and people markets.
David H. Maister • Managing The Professional Service Firm
software that advertising agencies use to work leads for their customers.
Alex Hormozi • $100M Offers: How To Make Offers So Good People Feel Stupid Saying No (Acquisition.com $100M Series Book 1)
Facebook realized that if a user got seven or more friends in their first ten days, the user became “addicted” to Facebook and came back over and over. This is called the “aha” moment, when a user understands a product’s value to them.
Cliff Lerner • Explosive Growth: A Few Things I Learned While Growing My Startup To 100 Million Users & Losing $78 Million
Efficiency practices, with their relatively high fixed cost structure and many juniors, would need to take a more studied, planned approach to growth in order to capture the volume necessary to offset lower margins. The needs for both management and administration would increase, in order to devise optimum ways of dealing with familiar engagement t
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