Sublime

You see, I have always found it difficult to understand that in fact one can only be oneself. Who else could you be? Changeability and hypocrisy and performance are parts of who we are. And what is empirical reality, anyway?

One might hope that inside every person imagining himself or herself the creator of his or her own life-artworks—inside every CEO of Me, Inc.—is a belabored self finally weary and fed up enough to throw off the fantasy of self-sufficiency and to demand instead, sufficiency for each and all.

This aesthetic self operates according to the principles of the marketplace and emerges fully formed in the figure that Tom Peters calls the “CEO of Me, Inc.”—the fully commodified self that incorporates both capital and labor in its model for individual development but identifies itself solely with capital.

He takes responsibility for getting his own needs met.

for each one of us we ourself are always indubitably real and clearly known.

me, not a theory, not something to speculate about any longer.