Sublime
An inspiration engine for ideas
He remarks that when someone says he wants to be perfectly straightforward with us, we should be on the lookout for a concealed dagger.
William B. Irvine • A Guide to the Good Life: The Ancient Art of Stoic Joy
The worst thing you can do is ignore the bad news while searching for some tiny grain of validation to celebrate.
Rob Fitzpatrick • The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
The professional must be alert for this counterattack. Be wary at the end. Don't open that bag of wind.
Steven Pressfield • The War of Art
As your business grows, never let the leeches sucker you into all that stuff they pretend you need. They’ll play on your fears, saying that you need this stuff to protect yourself against lawsuits. They’ll scare you with horrible worst-case scenarios. But those are just sales tactics. You don’t need any of it.
Derek Sivers • Anything You Want: 40 lessons for a new kind of entrepreneur
They expect us to be full of shit. But I would strongly suggest that you don't start believing your own baloney or you'll find yourself in hot water pretty quick.
Bob Hoffman • 101 Contrarian Ideas About Advertising


