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But what causes customers to jump in?  Community, Identity, & Status: Much like the world of traditional branding, people buy NFTs to communicate something about themselves, such as a community they’re a part of, a social group they belong to, or an interest they’re passionate about.  Utility: NFT collections keep their audience engaged by offering... See more

We posit that the most prominent NFT projects, things like Bored Ape Yacht Club and Pudgy Penguins, hold such a remarkably similar structure to Multi-Level-Marketing companies (MLMs) that they will also suffer from the same failures. Investors should exercise extreme caution as they evaluate this emerging asset class.

Global Coin Research previously didn’t have a central repository for expenses - contributors were emailing their receipts to a general email account.

Of course, there’s nothing necessarily impressive about laying a brick. It’s not a fantastic amount of work. It’s not a grand feat of strength or stamina or intelligence. Nobody is going to applaud you for it.  But laying a brick every day, year after year? That’s how you build an empire.

There is a subtle difference between profit and value, and by extension profit extraction and value creation. While it is entirely possible to extract profits in the short term, this is likely in direct conflict with long term success and value creation. I would even go as far as to say that being "for-profit" is a skeuomorphic mode of operation,... See more