You’d like community-generated content to be indexed (and thus findable in search engine results). This helps new members discover the community while reducing the core team’s support burden.
Many industries are still lagging behind when it comes to cloud software adoption. The current crisis is creating an urge for them to accelerate this transition (especially for software that helps these companies operate more efficiently and save money).
These Wechat buying groups have enabled a group of community-entrepreneurs to have profitable side hustles through knowing how to create and maintain a chat group.