The idea is that it’s easiest to scale a product, harder to scale a service, and most challenging to scale a feeling. Here’s my take: while consumers might buy a product once because of a trend, they’ll buy a product twenty times because of a feeling. Ultimately, it is that ability to evoke a feeling in customers that creates the highest impact and... See more
Let’s start with the breakout asset class of the year: NFTs. Yes, they’re like the ICOs of this cycle: sky highhype, crazy volatility, lots of early lottery winners and complete garbage. But as a new asset type and class,
Another way to disrupt this market is by selling insurance directly to the end user, like Next Insurance, Lemonade, Hedvig, and others do. Several startups, often working as Managing General Agents (MGAs), have gone to market with great brands to attract end users and grown impressively large businesses. Based on their reported growth and customer ... See more
In Hyperstructures, any participant's value captured is synonymous with their value generated. The inverse is also true, if any third party or entity has the ability to freely extract value from the system without value creation then the system then it is not a hyperstructure.