It’s still incredibly early for NFTs. If the target market is ultimately “anyone who buys anything online” (which it should be), and over 2 billion people have made an online purchase, then only 0.01% of the target market has purchased an NFT, using OpenSea’s 292k all-time traders as a proxy.
In other words, centralization is a second order effect of decentralization: when all constraints on content are removed, more power than ever accrues to the entity that is the preferred choice for navigating that content; moreover, that power compounds on itself in a virtuous feedback loop.
Rainbow is a non-custodial wallet, which essentially means that our users are 100% in control of the money and assets stored in their wallets. Those are protected by cryptographic keys generated on a user's device. Even our team can’t access anyone’s Rainbow wallet. So unlike Robinhood, we will never use people's money on their behalf since we made... See more
“Let's buy a bar together” or “Let's buy land and move to the country and raise our kids together” are common refrains among urban-dwelling 20somethings, but very few people actually do it. I wish these interests were taken more seriously, and that we encouraged each other to act upon them
What else can you do with Zora? You can buy and sell, of course. The vibe is “cool internet art gallery”. You find an object you like, place a bid, and, if you win, your name goes in the ledger. You can keep the object forever, luxuriating in its aura, or you can sell it again.