sari

How do we go in the space of a few years, a few months rather, from 'the future is urban' to 'the death of the city'? A thread on what I think we're getting right and wrong about the current moment

The first thing to realize is that it is extremely rare for celebrities to actually give cash to a business as an investment. For a founder/brand, this means that you give talent money upfront, not the other way around. Most celebrity “investments”are structured more like service agreements, in which celebrities receive equity + cash in exchange fo... See more

"How it started: DCF and other methods were once important tools used to calculate the value of individual equities. Equity markets were a place companies went to raise money for expansion and investment.

All materials ultimately deteriorate and show signs of wear. It is therefore important to create designs that will look better after years of distress.

But I absolutely loathe the term content marketing because it sounds so contrived. It sounds like something planned and measured and designed where I don't think that's where the interesting lessons are. I do not think, what is it that the audience exactly wants to hear? That's not where you're gonna get the good stuff. I think the good

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Meanwhile, those who are only monetizing via $8/month per subscriber are forever chasing volume and leaving money on the table — not to mention the long-term benefits of community building.