Maturation of the Direct-to-Consumer market—DTC has been around for a while, shopping online is now common so brands can loosen up, and have a little fun.
The podcast business is still predominantly powered by advertising, a channel that’s especially tethered to the ebb and flow of the greater economy. Speaking with over a dozen podcast makers last week, I’ve heard about several instances of ad cancellations and preemptive non-renewals. These pullbacks were said to be mostly clustered among... See more
“I don’t even know that I know how to properly classify them,” says Ryan Wyatt, the head of gaming content for YouTube. Minecraft videos offer a glimpse of the blurring of the line between consumers and creators. Probably two-thirds of the kids I interviewed had started their own Minecraft channels on YouTube. Most of them were happy when even a... See more
Useful lists are curated. Often by a single individual in the case of a grocery list, and perhaps by a committee in the case of a top-colleges list. A top-colleges list which may be appended by anybody quickly becomes an all-colleges list and ceases to be useful, since any college president obviously would desire for their college to appear on such... See more
As far as how humans connect to one another, what’s next appears to be group chats and private messaging and forums, returning back to a time when we mostly just talked to the people we know. Maybe that’s a better, less problematic way to live life. Maybe feed and algorithms and the “global town square” were a bad idea. But I find myself... See more