sari

There’s just one problem: Reddit’s current monetization strategy (ads!) prevents it from unlocking the actual value of its 52 million daily active users. In order for me to issue my hypothetical “buy” rating, Reddit would need to recognize that it cannot follow the same path to power as Facebook and Twitter as their advertising business is clearly ... See more

Why did parenting change from preparing our kids for life to protecting them from life, which means they’re not prepared to live life on their own?

Social influence rests on the fact that, when faced with an abundance of choice, we habitually rely on others to know what to buy, read, wear, or listen to. When these others are “regular” people just like us, we tend to trust them more than we would a compensated spokesperson, a model in an ad, an invisible editor, or a distant celebrity.

* Traditional TV has too many ads. Users have demonstrated that they will go to great lengths to avoid the advertising load that traditional TV places upon them. Setting aside sports and other live event programming, consumers are increasingly moving to on-demand viewing, in part because of the lighter ad load (achieved via ad-skipping DVRs,

According to Gurri, modern information technology enables the public, composed of amateurs, to break the power hierarchies of the industrial age. As the floodgates of information open, the public, organized on social media networks, is clashing with hierarchical, Industrial-era governments and institutions.