It’s a bubble of snake oil — these NFTs have no intrinsic value! I could just copy the content and give it away for free! What do I actually own when I spend thousands on this “token??”
Zooming out: great communities, in the traditional sense, required limited options so people would remain dependent: no specialists or external trade (to ensure we all collectively worked together), and no diversity or weird ideas (to ensure a homogenous group with a focus on tradition). We had far worse medical treatment, underwent excruciating ma... See more
Governance tokens represent percentage ownership over voting rights. It’s difficult for most community members to keep up with the latest developments for specific protocols, so most protocols allow token holders to delegate their votes to trusted representatives.
The Bacon Method for building communities: 1) Produce mission and value statements, 2) choose your community engagement model, 3) define what value you want to deliver, 4) produce your big rocks (broad objectives for the next year), 5) know your audience and build audience personas, 6) design your on-ramp and engagement model, 7) build your quarter... See more
An example is London-based Threads, which has quietly picked up $20M last year with Highland Europe, for its operation which courts millennial, with tailored selections of luxury fashion which it then sells to them directly on services like WeChat, WhatsApp, Snapchat, with a team of human shopping assistants!