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Stephanie Bowker, co-founder of Ourspace and former VP of Marketing at Spendesk:“I honestly don't think it's the right horizon for most companies. For early stage startups it's pointless to pour a bunch of time into mapping out a 12-month plan when you need to learn and pivot on a weekly/monthly basis.”

2. Where Amazon has superhuman-level moats, Shopify has no play and is trying to build its playbook (Ex: Fulfillment, Demand Generation) or does not have a play (Ex: Advertisement)

And because today’s curious parents find themselves at the receiving end of an information firehose, Lovevery’s role is curatorial too. “We did the research so you don’t have to,” is one of the company’s taglines.

-Develop programming – social activities – that draw different groups in, without over-optimizing for any one group

On trend and on theme, Clubhouse leverages the last unused social channel (voice) at a time when people are tired of seeing each other on Zoom videos and want a bit of spontaneity, serendipity and joy in their lives.