If people agree that's potentially an issue, the best way to counteract it is to build business models that actually reinforce the opposite, and give people the ability to do their own things online or participate in production. Shopify is that to me.
"Reclaiming Work" is a brilliant, 7-minute documentary on delivery platform co-ops around the world, created by @novaramedia:
https://youtube.com/watch?v=I0Z5PBgwu60... See more