sari

First, the subscription service must get better the more your customers use it.

Obviously, we need to make sure that people are well-compensated for their labor, that they’re able to put food on the table, a roof over their heads, an education in their brains, and that they can pay their medical bills without fear of bankruptcy.But a person’s labor can’t grow exponentially, it can’t possibly keep up with exponential growth, so... See more

(8) Expert gig workers

Masterclass is selling the LeBron James poster we put on our bedroom wall, not the skills coach we hire to train us three times a week. And they’ve learned that adults aren’t so much different from our 11-year-old selves: we love to be inspired by the greatest humans on this planet.

Culture refers to the emerging social, cultural and political values; it also refers to definition of the core social terms (e.g. influence, community, taste, equality, aspiration); mood, attention and vocabulary. E.g. early on, Glossier mastered the language of modern culture: BFF, intimate, personal, direct. The brand behavior reflected how... See more

Encourage employees planning to move to certain regions to choose locations near each other. If a bunch of people want to move to Texas for the sunshine and absence of state taxes, a company could build an outpost in Austin, contract a local realtor, and provide resources on the best schools and activities there (not that people need more... See more

We’ve been told — and taught — that mediums are neutral and content is king. You can’t say anything about “television.” The question is whether you’re watching “The Kardashians” or “The Sopranos,” “Sesame Street” or “Paw Patrol.” To say you read “books” is to say nothing at all: Are you imbibing potboilers or histories of 18th-century Europe?... See more