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Brand and Brand Strategy specifically for a moment of change
If Nike announced that they were opening a hotel, you’d have a pretty good guess about what it would be like. But if Hyatt announced that they were go
A brand is not a logo. A brand is a promise, a story and a shorthand. A brand tells us what to expect the next time we engage with you. Being named
“Intentionality…is about the connection between what you’re doing and why you’re doing it.” - Malcom Ocean
completely crazy the extent that the world is bottlenecked by motivation
Moral clarity creates market opportunities. Notion thrives by enhancing users' ability to organize their thoughts rather than maximizing time-in-app—i
one thing LLMs have over social media is that you can't really use an llm without an intention you can't doomscroll an llm
exploring the sacred nature of "attention"
A book is, we know, an unrivaled technology for living more life. The contemporary internet-abetted image, on the other hand, is a highly potent yet f
“Hosting, then, is the art of creating a field in which people can risk thinking together. It is the art of allowing what is fragmented, defended, pas
good stuff from around the internet on raising good kids, building a family, etc.
What’s more, another study establishes that knowing that their parents value kindness above achievement protects kids’ well-being.
Children who feel valued in this way, and who believe that what they do adds value, generally come to understand that they matter. And a sense of matt
For what it’s worth, in raising our own kids we created an effective, balanced, common-sense approach based not on rules but on three principles. Trea
The role technology plays in the formulation of policies, and how policies change the technological landscape
Governments sporadically got things spectacularly wrong. In 1865, the rail and horse-drawn carriage lobbies in the U.K. drummed up enough outrage to p
This is why successful companies still pursuing breakthroughs are always led by live players, often the founders. Only Mark Zuckerberg could have cha
exploring how there are no fields, topics, or silos - everything is connected
the deeper you go into any one thing, the more you find everything else quietly waiting there. steve reich discovered this in music: "whatever you pur
The good listener: someone who has learnt how to find bits of themselves in the experiences of others.
People who trust themselves trust themselves because they’re honest with themselves. More specifically, they’re honest about what they need to restric
"The truth does not require your participation in order to exist. Bullshit does." ~Terence McKenna
maybe "lie constantly to everyone for convenience" is a bad cultural value that causes more problems than we realize
