Sarah is a trend forecaster, futurist and social scientist with a background in studying youth culture and social media.
What defines new relational stages today, given they’re always mixed together with old ones on platforms eager to keep you engaged? How do you mark a new “era” when you’re keeping tabs on the day-to-day lives of hundreds of people who will never tangibly occupy your day-to-day life again?
The Goop-ification that marked the last decade of consumerism (as exemplified by Gwyneth Paltrow’s feel-good nostrums) shows increasing signs of decay as shoppers, especially Gen Z, exhibit a more critical eye.
"The society for the Suppression of Unnecessary Noise was founded by a physician named Julia Barnett Rice in 1906. Rice believed noise was unhealthy, and enlisted New York City’s gentry (including Mark Twain) to lobby for things like rules governing steamboat whistles, and silence pledges from children who played near hospitals."