Sarah Drinkwater

This is our first public update on the Future Fund’s grantmaking. The purpose of this post is to give an update on what we’ve done.

In other words, when they say they are not lookingfor a faith community, millennials might mean they are not interested in belonging to an institution withreligious creed as the threshold. However, they are decidedly looking for spirituality and community incombination, and feel they can’t lead a meaningful life without it.The lack of deep... See more

Advertising has successfully used these strategies to accelerate identity formation/dissolution and, by extension, consumer capitalism. There is no reason that radical groups could not use similar methods to challenge capitalism and develop alternative collective identities.