I wish more media / subscription products didn’t have auto-renew as an unchangeable default.

Any time I see that - even if it says “cancel at any time” - it deters me from taking action in that moment because I’m worried about forgetting to cancel it later, and then getting charged $19.99 or whatever.

A better approach would be: we’ll charge you $10

Perfectionism has nothing to do with getting it right. It has nothing to do with fixing things. It has nothing to do with standards. Perfectionism is a refusal to let yourself move ahead. It is a loop—an obsessive, debilitating closed system that causes you to get stuck in the details of what you are writing or painting or making and to lose sight

Harry Dry rules for copywriting:

1) A great sentence is a good sentence made shorter.

2) Writing great copy begins with having something to say in the first place.

3) Copy is like food. How it looks matters.

4) Since the look of copy matters so much, don't write copy in Google Docs. Write it in Figma (so you can write and design at the same time).

5) Ka

“It's so simple, yet makes such a difference. Pretend that every single person you meet has a sign around his or her neck that says, 'Make me feel important.'”

— Mary Kay Ash