Pritesh

So much of what matters in investing – this is true for a lot of things in life – is how you manage the psychology of uncertainty. The problem with looking back with hindsight is that nothing is uncertain. You think no one had anything to worry about, because most of what they were worrying about eventually came to pass.

“You should have been happy... See more

Grief is a giant neon sign, protruding through everything, pointing everywhere, broadcasting loudly, “Love was here.” In the finer print, quietly, “Love still is.”

MAYA dictates that the ideal design sits between solutions that are completely novel and entirely familiar. Be too novel and customers will tune you out. Be too familiar and customers will look right past you. Or, in Loewy’s words, “The adult public’s taste is not necessarily ready to accept the logical solutions to their requirements if the... See more

Pseudonyms are a social technology with a deep history.

To borrow Tim Urban’s analogy, a startup is a place for chefs. A corporation is a place for cooks. Chefs are in the pursuit of the next great recipe that no one has created yet. Cooks spend almost all their time wondering how to turn an old recipe into a dish quicker, cheaper, better.

One works in a lab, the other in a kitchen. There’s a big... See more

The past wasn’t as good as you remember. The present isn’t as bad as you think. The future will be better than you anticipate.

My shower thoughts wandered away from upcoming negotiations and towards interesting rabbit holes.

It's a good reminder that what's lacking in life is not time. It's focus. If you're working on what matters, you can advance leaps and bounds in 8 hours. And if you're just clearing the slog, you can spend a lifetime staying in the same place.

Platform evils are often projections of very human sins.

One of the most intelligent case studies in design is the Chinese tea cup. They’re made without handles simply because if it’s too hot to touch, it’s too hot to drink.

Humans naturally want to add more. Add a cardboard sleeve, add a warning on the outside of the cup, add a handle. The result of all these things never cools down the actual contents.

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