At the heart of agency lies a willingness to question defaults. To be agentic, you have to treat “how things are supposed to be done” as just one option among many.
To do science, you don’t need to start with the dawn of all human knowledge and then work forward. You start with the current state of knowledge and go from there. Learning the history of science is helpful for shaping your intuitions and giving you perspective, but you don’t actually have to read Darwin, for example, to do evolutionary biology.
A key part of bringing strategy to creativity is that it removes, “because I feel like it/said so” from the conversation. Once you have a clear strategy of who and what it’s for, anyone can chime in and make it better.
‘When you buy something cheap and bad, the best you’re going to feel about it is when you buy it. When you buy something expensive and good, the worst you’re going to feel about it is when you buy it.’
I learned that, yes, it is possible to reduce one’s downside, but it is not possible to eliminate it. The better strategy is to seek opportunities where the possibility of gains wildly outweighs what you can lose, which is typically capped at 1x your investment.
Almost every social network of note had an early signature proof of work hurdle. For Facebook it was posting some witty text-based status update. For Instagram, it was posting an interesting square photo. For Vine, an entertaining 6-second video. For Twitter, it was writing an amusing bit of text of 140 characters or fewer. Pinterest? Pinning a... See more