Pablo Rodríguez

A brand is not a logo. A brand is a promise, a story and a shorthand. A brand tells us what to expect the next time we engage with you.

Quotable quotes

Here are some quotes I gathered recently:

It takes a lot of work to make something simple. — Steve Wozniak

One of the most realistic parts of Lord of the Rings is that almost no one wanted to get involved, until it was very nearly too late. — Ricki Tarr

Everyone searches for opportunities while running from problems, missing that... See more

"Writing is the superpower of humankind. It is our truest form of magic.

Writing allows you to conjure up something of value where nothing previously existed. It costs little for you to write down the lessons of your life and yet those few minutes spent writing can be life-altering for the right reader. As I once saw it put: "there is someone out... See more

I think one thing that is a really important thing to strive for is being internally driven, being driven to compete with yourself, not with other people. If you compete with other people, you end up in this mimetic trap, and you sort of play this tournament, and if you win, you lose. But if you’re competing with yourself, and all you’re trying to... See more