Pablo Rodríguez

A brand is not a logo. A brand is a promise, a story and a shorthand. A brand tells us what to expect the next time we engage with you.

Reliability is magnetic because humans are hardwired to avoid risk, so once you prove yourself trustworthy and reliable, you become the default choice for opportunities without ever asking for them.

The New Age author Julia Rogers Hamrick once wrote a book, Choosing Easy World, in which she argues it’s as simple as repeating a mantra: ‘I choose to live in Easy World, where everything is easy.’ When some daunting challenge barrels into view, just decide that you’re going to experience it as easy instead.”

​— Oliver Burkeman, Meditations for... See more

"A critical quality to develop in life is the willingness to try. You simply must find enough confidence to give it a go. The human mind is fabulous at learning. You will get better at whatever you practice. But before you can develop the skill to succeed, you must find the courage to attempt."

Technology is a useful servant but a dangerous master.– Christian Lous Lange [+]

Rushing has a built-in excuse. Rushing pushes us to skip steps or ship junk.

But hurrying acknowledges how precious this moment in time is. It honors our good fortune to be in this place, able to contribute something generous