A huge majority of Apple's revenue (from IAP) came from gaming purchases. This would continue to be the case. A gaming app would have ads + options for purchases (none can survive without it) and Apple now earns both on downloads and IAPs. Many games cross the 1M threshold once they are popular enough. Gaming apps have low retention, and a power... See more
Facebook inflated its video metrics, a bunch of digital media executives carelessly pivoted to video in the hopes that they would become essential content suppliers to Mark Zuckerberg, and then he imperiously killed them all because he realized it was far easier to negotiate with an infinite supply of individual burned-out Instagram influencers.... See more
The problem is not that people are saying that they are now reading between 9-15 publications each week, nor that you probably think this is a high number. Nor is it a problem that the people who likely answered are all media professionals and thus don't really represent the larger public.
The problem is that this number is way too low and likely... See more
King Kong director Peter Jackson famously produced a series of over 50 video diaries while filming the 2005 remake, the first of which was published well over a year before the movie hit theaters. Almost a decade later, he would do the same thing for The Hobbit , uploading behind-the-scenes highlights from the set directly to YouTube. The only... See more
The key to spice trade is TINA - There is no alternative - in financial terms. The largest form of investment in Middle Ages had been farmland with average ROI of c.a. 7-8 percent but no guarantee (wars, diseases, crop failure). The ROI of spice trade was 200-300 percent over similar period.
So if you wanted double you capital it was either spice... See more
A walk-n-talk works like this: gather 5-10 curious, kind, generous, patient, inspiring people and set a walking course through the countryside for a week, plus or minus a day or two. A week works well because it may take a day or two or three for people to open up, for the so-called “situational extroverts” to fully emerge from their shells, for... See more