Paige Wolfe

1. Emphasize 2. Define3. Ideate4. Prototype 5. Test 6. Implement

1. How to handle alerting users that an account already exists. If multiple paths exist, being too specific can create confusion, as it suggests certainty.

Overview of design thinking from leaders in research-based user experience firm, Nielsen Norman group.

Despite the perception of a free account, new users are actually signing up to a trial of DocuSign, and are only given 3 free sends.