nradmbrso
@nradmbrso
a collection of thoughts
nradmbrso
business becomes a brand when it transcends its category of origin. It takes an existing core equity, or a particular philosophy, and it infuses that idea into everything it does, furthering its reputation or world view one product, service or line extension at a time.”
Meera Kothand • Uncover Your Difference
Dear Beatriz and Brendan,
About twenty-five years ago, I made an offhand and somewhat uncharitable remark about the Red Hot Chili Peppers. There was no malice intended, it was just the sort of obnoxious thing I would say back then to piss people off. I was a troublemaker, a shit-stirrer, feeling most at ease in the role of a societal irritant.
... See more“ People think resilience and success come from getting to ‘knowing’ as soon as possible. They’re wrong. Resilience and success come from the length of time you can tolerate being in the Learning Space. What I think is very empowering to know, is that the Learning Space [the space between ‘not knowing’ and ‘knowing’] has one feeling associated with... See more
Carina • Be where you are
E aqui entra a palavra imanência , que vem do latim in-manere , permanecer dentro. O mistério não está fora, em algum além, mas dentro do próprio mundo, permanecendo em cada coisa. Uma alma panteísta sente isso sem esforço, que o infinito não mora acima das estrelas, mas vive agora, na matéria, no instante. É como se houvesse uma intuição de que a... See more
Alma Panteísta
Alma Panteísta
"I was waiting for something extraordinary to happen, but as the years wasted on, nothing ever did unless I caused it.”
—Charles Bukowski
A charismatic brand includes a dedication to aesthetics. Why? Because it’s the language of feeling, and in a society that’s information-rich and time-poor, people value feeling more than information.
Marty Neumier • The Brand Gap: How to Bridge the Distance Between Business Strategy and Design
Even in the whorl of our own personal tragedies, when the cosmos appears at its most chaotic and impartial, I have come to see the world, in its complexity, rearranging itself toward meaning.