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If you don’t have time to clean up, you don’t have time to cook Professionals understand that the project is the whole project, not simply the fun
Hindsight is 2020I don’t mean “hindsight is 20/20.” I’m talking about the year 2020.See, early in 2023, I wrote an article about starting and growing
A solid foundation requires a robust team structure. Hiring individuals who not only have the requisite skills but also align with the company’s cultu
exploring what it means to be human in an age of AI

When i search my heart I find that there’s a rather strange complex of anger and frustration... at the world... for its dogged insistence on changing
So what makes us human? Here’s the analogy I would give. If you think about all of our ancestors from hundreds or thousands of years ago—what would
Articles about social media platforms and their effects on society.
“It is not easy to convince people that I am not dealing with ideas but with perceptions, not concepts but observations. It is easy to disseminate ide
Although still using the language of tools, in 1988 Illich explained, “I would like to get together a certain number of people to think about what too
Digital capitalism does not pose the same kind of threats as industrial capitalism, in part because it does not act on us through straightforward inst
“Everyone will just prompt their own movies” “Everyone will just prompt their own apps” You don’t get it. Humans crave shared context. They want to
Society is increasingly cutting the nourishing ties that attach us, and calling it innovation. I worry about how encouraged we are to do things effici
I couldn’t help but come to the conviction, right there on the bus, that one of the most important questions modern man must ask himself is how much t


Remember in the before times how on hard days you could grab your work bestie and go have lunch blocks away from whatever was bothering you?
Like many people I thought Covid, with its stopped clock and blunt force, would bring a major reckoning. A reckoning with small things, like what we w
a collection of thoughts, musings, and ideas that inspire sublime
I have always tried to take lots of notes, typically as snapshots of my mental state. What I’m thinking about, what my priorities are, where my attent
A note from Erikc when I asked him how we would approach our first ever social ad campaign: I gave this some thought on my morning run, and here's wha
Sort of in line with the “build it, and they will come” philosophy, if you make a space for something, you are more likely to engage with it. Put frui
Most AI backlash is economic anxiety coated in a veneer of social justice. Alfalfa farming consumes 19 times the water that data centers do; there’s n
“Diffusion lag” reflects a lack of product-market fit. Even AI optimists are still hitting practical roadblocks. That’s why detailed case studies are
Here are some things I’ve asked chatgpt recently: “why is Toblerone so popular at airport duty-free stores?” “give me a recipe for a chickpea tagine
CLAUDE.md growth: why it happens and how to fix it
Consumer behavior is never done or satisfied. One of the great things about brands is that magical products or platforms or experiences can delight cu
Consumer founders today are solving for abundance. Too much food, pollution, stimulation, and connections leads to obesity, climate change, mental hea








