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If you don’t have time to clean up, you don’t have time to cook Professionals understand that the project is the whole project, not simply the fun

Hindsight is 2020I don’t mean “hindsight is 20/20.” I’m talking about the year 2020.See, early in 2023, I wrote an article about starting and growing

A solid foundation requires a robust team structure. Hiring individuals who not only have the requisite skills but also align with the company’s cultu

When i search my heart I find that there’s a rather strange complex of anger and frustration... at the world... for its dogged insistence on changing

So what makes us human? Here’s the analogy I would give. If you think about all of our ancestors from hundreds or thousands of years ago—what would

We all know we’re overstimulated and want to stop, but we can’t. We use app blockers, throw our phones away, and build rigid routines. But none of it

humans don’t have fixed identities. we’re constantly testing. trying different versions of ourselves. seeing what gets rewarded. adjusting based on fe

I feel like there’s something so soulless about our culture—something deeply, deeply missing in people’s experience of life, a kind of superficiality.

Unplugging Is Not the Solution You Want

Society is increasingly cutting the nourishing ties that attach us, and calling it innovation. I worry about how encouraged we are to do things effici

I couldn’t help but come to the conviction, right there on the bus, that one of the most important questions modern man must ask himself is how much t

It did not seem like a good idea to me that some of the richest people in the world were no longer rewarding people for having any particular skills,

One of the saddest things to me is the cultural decay cycle in our new age of virality. Sub-cultures that took years to form through meaning are esse

Post-Authentic Sincerity a Premium Generic Essay

When Times New Roman appears in a book, document, or advertisement, it connotes apathy. It says, “I submitted to the typeface of least resistance.” Ti

Remember in the before times how on hard days you could grab your work bestie and go have lunch blocks away from whatever was bothering you?

Like many people I thought Covid, with its stopped clock and blunt force, would bring a major reckoning. A reckoning with small things, like what we w

interactive experiences for mindfulness and self-therapy to increase present-moment awareness and awaken creativity

I have always tried to take lots of notes, typically as snapshots of my mental state. What I’m thinking about, what my priorities are, where my attent

A note from Erikc when I asked him how we would approach our first ever social ad campaign: I gave this some thought on my morning run, and here's wha

Most AI backlash is economic anxiety coated in a veneer of social justice. Alfalfa farming consumes 19 times the water that data centers do; there’s n

“Diffusion lag” reflects a lack of product-market fit. Even AI optimists are still hitting practical roadblocks. That’s why detailed case studies are

Here are some things I’ve asked chatgpt recently: “why is Toblerone so popular at airport duty-free stores?” “give me a recipe for a chickpea tagine

#GPT4 saved my dog's life. After my dog got diagnosed with a tick-borne disease, the vet started her on the proper treatment, and despite a serious

Consumer behavior is never done or satisfied. One of the great things about brands is that magical products or platforms or experiences can delight cu

Consumer founders today are solving for abundance. Too much food, pollution, stimulation, and connections leads to obesity, climate change, mental hea