Mila Superstar

True loyalty is emotional and irrational and leads to customers feeling like they’re part of an exclusive membership group which then leads them to become loyal subscribers or consumer network participants. People appreciate being part of a club

Revenue retention is the output of engaged users. The usage is the input, and looking only at revenue retention as a proxy for usage retention has two big problems: 1. Revenue can hide what is going on under the hood with product usage, and shield you from signals about your product’s health over the longer term. You may earn a month or a year’s

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And guess what? This ends up looking like a pyramid

there are three parts to every narrative: 

Situation: What is the state of affairs today?Complication: What has changed that requires action?Resolution: Minto Pyramid-style: answer-first followed by supporting arguments.

1. You have to prioritize execution over vision/strategy.Web3 instead requires PMs to be more focused on execution: quickly hammering out a spec over Telegram with devs, QA’ing carefully and setting up a smart contract audit given the risk of vulnerabilities, building hype on Twitter, launching—and repeating.

odds are money isn’t the most important form of currency. Reputation and social capital will be an important unit of currency almost everywhere; people trade favours and stake their reputations when they want to get things done.

a Product Roadmap that guides the team in sequencing its efforts. Proper sequencing is critical to success. As we discuss in the Product Strategy program, sequencing enables product teams to unlock compounding value by prioritizing the learning and product outcomes that will have a disproportionate downstream impact. 

6. Great PMs ruthlessly prioritizes, both the team’s work and their own