Max
@maximuspv
Max
@maximuspv
For Ike
Intent is what you mean. Impact is how you come across to other people. You know your intent; others do not. This is how misunderstandings arise.
The best approach to take in our overcommunicated society is the oversimplified message. In communication, as in architecture, less is more. You have to sharpen your message to cut into the mind. You have to jettison the ambiguities, simplify the message, and then simplify it some more if you want to make a long-lasting impression.
Marketing and Connecting
Great tip