Markiian Bobyliak

The truth is, simply incorporating game mechanics and game elements does not make a game fun. Effective gamification is a combination of game design, game dynamics, behavioral economics, motivational psychology, UX/UI (User Experience and User Interface), neurobiology, technology platforms, as well as ROI-driving business implementations.

The success or failure of a product is less about the technology and more the user’s experience of the technology.  Be sure to find, keep, compensate, and celebrate those that are pushing the world of UX/UI forward. In the world of web services, design can no longer be outsourced or relegated to a department. As interfaces become companies, d

... See more

Universe Guiding Design Principles: 1) playful interfaces that induce flow state. 2) magical canvas: universe is an open-ended tool but we help you make it beautiful. 3) progressive disclosure: something exceedingly powerful to use but very easy. these things are at tension with each other which is very hard. one answer is progressive disclosure w

... See more

“There are more apps than ever before..the cost of installation or awareness that has saturated and escalated so much that you can make something superb and very few people know about it.”

Steve Jobs energy transference was so strong it was labelled a Reality Distortion Field. He could bend other people's perception of reality with one interaction. I don't think this is some mystical woo-woo energy. It's a combination of intensity, frame, belief, body language, optimism and vocal tonality.

Bret Victor: email (9/3/04)Interface matters to me more than anything else, and it always has. I just never realized that. I've spent a lot of time over the years desperately trying to think of a "thing" to change the world. I now know why the search was fruitless -- things don't change the world. People change the world by using things. The focus ... See more

“When I first started, you would pitch a story, because without a good story, you didn’t really have a film. Later, once sequels started to take off, you pitched a character because a good character could support multiple stories. And now, you pitch a world because a world can support multiple characters and multiple stories across multiple media.”