María Albert

Endurance is a form of trust, in your capacity over time to absorb the stresses and extremes of the present. I say trust because the math in the moment may break: the opposition overwhelming, your resources faint. So you make eye contact with the enemy. You put down your spear. You turn your back and wait for the tension to break. The quality that... See more

So but how do we build software that can be anything without falling into the Zombocom trap? I believe that Bezos interview shows us exactly how.

1. You start from a systems-level insight ( the internet is growing rapidly )


2. Then work backwards to a first best customer who has a burning need ( can’t find book ) that is related to your superpower (

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Carla Rodríguez, CEO y fundadora de Nuestro Secreto.

Esta conciencia es precisamente lo que ha permitido a la directiva convertir a Nuestro Secreto en una empresa líder en el sector de belleza y cuidado personal, pues es gracias a las personas que la ro- dean, que se han desarrollado estrategias de negocio innovadoras y audaces que de otra forma,... See more