María Albert
@mariaaa
María Albert
Mountain Dew did it. So did Quaker Oats. And Harley-Davidson too.
They all hit a wall. Growth tanked.
But instead of tweaking the product, they tweaked the customer.
And it worked.
Here’s how.
→ Mountain Dew launches in the 1940's. It's selling okay. But over the decades, it lags. No one wants to drink the Dew. So the company pivots hard. They go all in... See more
They all hit a wall. Growth tanked.
But instead of tweaking the product, they tweaked the customer.
And it worked.
Here’s how.
→ Mountain Dew launches in the 1940's. It's selling okay. But over the decades, it lags. No one wants to drink the Dew. So the company pivots hard. They go all in... See more
So but how do we build software that can be anything without falling into the Zombocom trap? I believe that Bezos interview shows us exactly how.
- You start from a systems-level insight ( the internet is growing rapidly )
- Then work backwards to a first best customer who has a burning need ( can’t find book ) that is related to your superpower (
Gordon Brander • The Zombocom Problem
Imagining is a rigorous discipline. Imagination is our greatest national resource, one that drives value creation across the sciences, the humanities, the arts, and business. All compelling entrepreneurial ventures, transformative social movements, and technological breakthroughs begin with an inspired sense of possibility.
Seth Goldenberg • Radical Curiosity: Questioning Commonly Held Beliefs to Imagine Flourishing Futures
Referencia de página web
One “must” for this week
The skills we think make us irreplaceable might not be the ones that actually do.
In a candid interview, AI researcher Karina Nguyen reveals that while artificial intelligence is mastering traditionally valued 'hard skills' like analysis and writing, it's struggling with human abilities we often take for granted.
Her insight... See more
The skills we think make us irreplaceable might not be the ones that actually do.
In a candid interview, AI researcher Karina Nguyen reveals that while artificial intelligence is mastering traditionally valued 'hard skills' like analysis and writing, it's struggling with human abilities we often take for granted.
Her insight... See more
This MIT Chatbot Simulates Your 'Future Self.' It's Here to Help You Make Better Decisions.
singularityhub.com
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