María Albert

I think one thing that is a really important thing to strive for is being internally driven, being driven to compete with yourself, not with other people. If you compete with other people, you end up in this mimetic trap, and you sort of play this tournament, and if you win, you lose. But if you’re competing with yourself, and all you’re trying to ... See more

• What's relevant?

• What questions should we be asking?

• What's the most important thing?

• What would make you a little more uncomfortable?

• What would be your first move as CEO?

• What is the world telling you?

• How could you put yourself out of business?

• What should we start, stop, and continue?

• How much time have you thought about your team tod... See more

Endurance is a form of trust, in your capacity over time to absorb the stresses and extremes of the present. I say trust because the math in the moment may break: the opposition overwhelming, your resources faint. So you make eye contact with the enemy. You put down your spear. You turn your back and wait for the tension to break. The quality that ... See more

Carla Rodríguez, CEO y fundadora de Nuestro Secreto.

Esta conciencia es precisamente lo que ha permitido a la directiva convertir a Nuestro Secreto en una empresa líder en el sector de belleza y cuidado personal, pues es gracias a las personas que la ro- dean, que se han desarrollado estrategias de negocio innovadoras y audaces que de otra forma, ... See more

Cada noche en Omaha teníamos una cena, pero no una tradicional. En su lugar, tuvimos cenas del Jeffersonian. (Matt Stafford, a quien tuve el placer de conocer en una conferencia en Suiza, escribió un libro sobre las cenas Jeffersonianas y las ha convertido en una ciencia.

Thomas Jefferson organizaba este tipo de cenas en la Casa Blanca cuando era pr... See more

Mountain Dew did it. So did Quaker Oats. And Harley-Davidson too.

They all hit a wall. Growth tanked.

But instead of tweaking the product, they tweaked the customer.

And it worked.

Here’s how.

→ Mountain Dew launches in the 1940's. It's selling okay. But over the decades, it lags. No one wants to drink the Dew. So the company pivots hard. They go all in... See more

The internet, or “the information superhighway” as we Germans like to call it 🫠 is overwhelming people while making them addicted to it. In the piece below, Kyle Chayka frames curation as a way to slow down that information autobahn. By slowing down, curation offers people time to breathe and fully take in a piece of “content” instead of mindlessl... See more